Día de los Muertos Altar Contest
Participate in our Recuerdos Vivos: Altar Contest for Day of the Dead Oct. 22- Oct 31


Honor Loved Ones: Build an Altar, Share a Picture for a Chance to Win $500!
At Tony’s Fresh Market, we honor those who have passed through stories, photos, and special dishes. We celebrate Día de los Muertos with authentic products and Ofrenda essentials to bring your altar to life.
Join our Día de los Muertos Recuerdos Vivos: Altar contest!
Contest Details:
Submit a photo of your altar from October 22nd, 8AM CDT, to October 31st at noon, 2025.
Important Guidelines:
Make sure your altar has (3) tiers, includes Pan de Muerto, along with candles, calaveritas, marigold flowers, and photos of loved ones, pets, or celebrities. Be bold, colorful, and authentic!
Selection of Winners:
A Tony’s judging panel will select a Top 10 on October 31st, 5PM CDT. Then, the public will vote for the best Top 3 from November 1st, 12PM CDT, through November 2nd, 8PM CDT, 2025.
Prizes:
1st Place Winner – $500 Tony’s Gift Card
2nd Place Winner – $250 Tony’s Gift Card
3rd Place Winner – $100 Tony’s Gift Card
Register and upload your photo below:
Sponsored by:

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN THE DIA DE LOS MUERTOS CONTEST (“CONTEST”). A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. CONTEST IS IN NO WAY ENDORSED OR SPONSORED BY INSTAGRAM. CONTEST IS AVAILABLE TO ALL LEGAL US RESIDENTS AT LEAST 18 YEARS OF AGE AND LIVING WITHIN 30 MILES OF A TONY’S FRESH MARKET. CONTEST CLOSES ON OCTOBER 31, 2025, AT 12:00PM CDT. EMPLOYEES ARE INELIGIBLE TO ENTER. VOID WHERE PROHIBITED BY LAW. ALL FEDERAL, STATE AND LOCAL LAWS, RULES AND REGULATIONS APPLY. PARTICIPATION IN THIS CONTEST CONSTITUTES YOUR AGREEMENT TO BE BOUND BY THE OFFICIAL RULES
Contest begins October 22, 2025, at 8:00 AM Central Daylight Time (“CDT”) and ends on October 31, 2025, at 12:00 PM Central Daylight Time (“Contest Period.”) Sponsor’s computer is the official time-keeping device for the Contest. Sponsor’s judging and selection of the top twenty (10) Contest submissions begins October 31, 2025, at 1:00 PM CDT, and ends October 31, 2025, at 5:00 PM CDT (“Judging Period”). Public voting for the three Winners begins November 1, 2025, at 12:00 PM CDT, and ends November 2, 2025, at 8:00 PM CDT (“Public Voting Period”). Entrants may submit one (1) photograph for the Contest by entering their photograph through Sponsor’s official Contest link: https://www.tonysfreshmarket/altar-contest (“Site.”) Once the entrant accesses the Site, entrants must follow the on-screen entry instructions to fully complete their submission. By entering into this Contest, entrants accept and agree to Sponsor’s Official Rules, Privacy Policy (www.tonysfreshmarket.com/privacy-policy) and the decisions of the Sponsor, which shall be final in all matters. By entering into this Contest, entrants agree to further participate in Sponsor’s Loyalty Program by opting-in to receive special offers and marketing messages (subject to Sponsor’s Loyalty Privacy Policy). Employees of Tony’s Finer Foods Enterprises, LLC, their immediate family members, and sponsors are not eligible to enter this Contest. For all official rules and further details, click the button below.